Emma’s Red Hot New Color


February is the time of year to celebrate love and romance. With Valentines day right around the corner, the color red is really making a comeback… and it’s about to get a whole lot hotter! With 2017 being a year of big changes and bold choices, our 901girl, Emma Roberts, takes Hollywood by storm- trading her blonde locks for something a little spicier.


Emma went to Beauty Coach’s very own hair stylist and co-owner of Nine Zero One Salon, Nikki Lee, who colored Emma’s hair a red copper- deemed “Cayenne Spice”. Now, this isn’t the first time we’ve seen Emma with red hair; but whereas last year was more of a strawberry blonde (Desert Rose), Nikki made sure that this time there was a hint more red. She really wanted to push the envelope- 2017 isn’t only going to be sexy, but spicy!

Emma’s color transformation took about three hours and involved using a combination of permanent and semi permanent shades. Nikki added Olaplex to all her formulas in order to really drive the color into the hair. “The key to achieving the right tone is to layer the color on. This gives it depth and dimension,” Lee says.

On giving advice to readers who are interested in changing their hair color, Nikki Lee says to “Do it! Change is good! Just make sure whatever color you want to be is right for your skin tone and you will love it!” Lee also put her thoughts in as to what new hair colors and styles are going to be a big hit in 2017, and she says that thinks are definitely warming up! “More reds, buttery blondes, and rich brunettes!”

We can’t wait to see what other tips Nikki has for us as 2017 continues on, but all we know is that Cayenne Spice is definitely going to be huge!

Beauty Coach Team

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